Chance are you’re pressed for time, so here are a few select examples of my work. It’s hard to choose favorites, but every idea can’t be as good as every other idea, right? If you like these, keep browsing. Below I’ll tell you why you should hire me. And why you shouldn’t.
This is my favorite kind of print ad. I love when the visual wouldn’t work without the headline and the headline wouldn’t work without the visual.
Anthony Bourdain himself said this Facebook app was “genius.” We developed it to promote his show, “No Reservations,” airing on the Travel Channel. The idea was that his fans could be like him—they could review restaurants and post photos of interesting places, infusing their reviews with all of the attitude and sense of adventure that made him famous. There was a big prize, too.
Since January 2011, we produced more than 35 TV projects for ExxonMobil. So far, I’ve been most fond of this spot. Perhaps because of the subject. I think he’s the most sincere, most earnest person I’ve ever met.
I like that we found a funny, emotional way to advertise a functional, technical product.
This made Adweek’s “Best Spots” list.
In the wake of the 2010 Gulf disaster, ExxonMobil and several other oil companies formed a joint venture to create a containment system that could be rapidly deployed if anything ever happened again. I wrote this long copy ad to announce the system. Parts of this ad have been adapted and reused by several companies in the industry, parts have been used in speeches to Congress and it’s been used as the basis for several TV spots.
The MBUSA people were pushing for a very branded way to be very hard hitting. I like this headline because it has a strong call to action while also being very much about the brand and the product.
Why you should hire me:
I’m a creative problem solver. I know marketing. I know how to sell. I know how people think. While my instincts are good, and I often work intuitively, these skills are the result of many years of study and experience. I read the trade magazines. I read the business books. I’ve memorized the award annuals. I know the history of advertising. I know world history, too. Plus lots of other semi-useful pieces of information. I’ve traveled. I know cool people. I draw. I’m a fashion photographer. Also, I’m an adult; I do not have hissy fits when I don’t get my way (Okay, maybe once. Or twice). I have a proven track record of work that has helped clients achieve their goals and has helped agencies earn substantial profit. If called upon, I have strong leadership skills that on multiple occasions have been employed to fix broken situations, win huge new business pitches and build productive, collaborative cultures. I’m a good partner. I enjoy recruiting and developing talent. I’m a good teacher. There are at least three people out there who will say nice things about me.
Why you shouldn’t hire me:
Though I’m positive and productive, I’m not a yes man. I no longer use my skateboard. Sometimes I snore, but never at work.
This is my favorite kind of print ad. I love when the visual wouldn’t work without the headline and the headline wouldn’t work without the visual.
Anthony Bourdain himself said this Facebook app was “genius.” We developed it to promote his show, “No Reservations,” airing on the Travel Channel. The idea was that his fans could be like him—they could review restaurants and post photos of interesting places, infusing their reviews with all of the attitude and sense of adventure that made him famous. There was a big prize, too.
Since January 2011, we produced more than 35 TV projects for ExxonMobil. So far, I’ve been most fond of this spot. Perhaps because of the subject. I think he’s the most sincere, most earnest person I’ve ever met.
I like that we found a funny, emotional way to advertise a functional, technical product.
This made Adweek’s “Best Spots” list.
In the wake of the 2010 Gulf disaster, ExxonMobil and several other oil companies formed a joint venture to create a containment system that could be rapidly deployed if anything ever happened again. I wrote this long copy ad to announce the system. Parts of this ad have been adapted and reused by several companies in the industry, parts have been used in speeches to Congress and it’s been used as the basis for several TV spots.
The MBUSA people were pushing for a very branded way to be very hard hitting. I like this headline because it has a strong call to action while also being very much about the brand and the product.
Why you should hire me:
I’m a creative problem solver. I know marketing. I know how to sell. I know how people think. While my instincts are good, and I often work intuitively, these skills are the result of many years of study and experience. I read the trade magazines. I read the business books. I’ve memorized the award annuals. I know the history of advertising. I know world history, too. Plus lots of other semi-useful pieces of information. I’ve traveled. I know cool people. I draw. I’m a fashion photographer. Also, I’m an adult; I do not have hissy fits when I don’t get my way (Okay, maybe once. Or twice). I have a proven track record of work that has helped clients achieve their goals and has helped agencies earn substantial profit. If called upon, I have strong leadership skills that on multiple occasions have been employed to fix broken situations, win huge new business pitches and build productive, collaborative cultures. I’m a good partner. I enjoy recruiting and developing talent. I’m a good teacher. There are at least three people out there who will say nice things about me.
Why you shouldn’t hire me:
Though I’m positive and productive, I’m not a yes man. I no longer use my skateboard. Sometimes I snore, but never at work.